Monozukuri:
Manufacturing with awareness.
Creating for our future.
Awareness leads to change.
The clear umbrella, made of vinyl and plastic, is a distinctly Japanese product. It is also known as a disposable umbrella. Cheap and easily breakable, over 60,000,000 of these umbrellas have been used, broken, and discarded.
In the streets, unclaimed umbrellas are automatically sent to the trash bin. These umbrellas are made of materials that make them difficult to be properly sorted and recycled. For this reason, an unfathomable number of vinyl and plastic umbrellas have been sent to the landfill. Umbrellas, which were originally created to make our lives better, have become a serious threat to the welfare our planet.
Yesterday, we might have said “Hmm, interesting,” and switched over to another topic. Today, it’s time to face these issues. It’s time to change our practices. We must transform how we make our products and how we use them. We must manufacture with awareness and create for our future.
+TIC: A new kind of umbrella.
This 100% plastic umbrella is rust-free and completely recyclable. It is designed to withstand winds of up to 15 mph.
With replaceable fabric and parts, this umbrella can be repaired and reused. In Japan, people have always endeavored to create high-quality products. They feel a sense of honor in taking good care of their creations. This sentiment is a part of our culture that has been passed down through generations. It is our hope that the +TIC umbrella will set off a new wave of sustainable manufacturing and a value system that will change the way we treat our products. We want to contribute to solving the current global environmental issues so that they dissipate, like rain clouds, and reveal a bright future.
About Caetla
Caetla is ça et là, which means “here and there” in French.
From here to there—the name contains our vision for the future.
- Company name
- Ca et la Co.，Ltd
- Representative
- Takeshi Yamamoto
- Founded
- April 1991
- Principal business
- Planning and sales of fashion accessories
- Line of business
- Umbrella / Rainwear / Rain boots
- Capital
- 15 million yen
- Headcount
- 7(As of September, 2023)
- Headquarters
- 5-14-17, Mita , Minato-ku, Tokyo, 108-0073, Japan
- 2016
- Began selling BLUNT as an authorized reseller in Japan.
- 2014
- Established Cambodia office.
- 2010
- Transferred Evereon manufacturing to Xiamen, China.
- 2005
- Established Evereon factory in Pingdi, China.
- 2003
- Established office in Xiamen, China.
- 2002
- Established office in Dongguan, China.
- 2001
- Moved and established Hong Kong Ca et la International at Causeway Bay.
- 1998
- Founded Hong Kong Ca et la International.
- 1997
- Opened the first Caetla store and cafe in Shibuya-ku, Jinnan area.
- 1995
- Business expands to Shibuya-ku, Jinnan area.
- 1991
- Began to manufacture and sell umbrellas and rain gear at Tokyo’s Shirokane, Minato-ku district.
- 2017
- Began production and distribution of +TIC, an ecological, all-plastic umbrella.
Present
Actively involved in the distribution of +TIC umbrella and activities relating to ethical consumption. - 2006
- Established a factory in China to begin production and distribution of Evereon, a durable vinyl umbrella.
- 1998
- Established Hong Kong Ca et la International to strengthen production management.
- 1991
- Founded Caetla to manufacture and distribute umbrellas.
Began manufacturing and distributing original products at department stores. - 1977
- Worked for a Taiwanese trading company.
Established an umbrella factory in Taiwan. - 1955
- Born in Fukuoka Prefecture, Japan.
Office Locations
Hongkong Office
- Company name
- Ca et la International Co.，Ltd
- Representative
- Kazuto Kimura
- Founded
- August 1998
- Principal business
- Planning and sales of fashion accessories
- Line of business
- Umbrella / Rainwear / Rain boots / Bag / Furniture
- Adress
- 13B Hoi To Court, 275 Gloucester Road, Causeway Bay, Hongkong
China office Xiamen
- Company name
- Ca et la International Co.，Ltd
- Representative
- Zhishan Chen
- Founded
- April 2003
- Principal business
- Umbrella / Raincoat production control / Quality control / Delivery date management / Product development
- Line of business
- Umbrella / Raincoat
- Adress
- D03, 15/F, Lianfu building, Siming district, Xiamen,China
China officeDongguan
- Company name
- Ca et la International Co.，Ltd
- Representative
- Makoto Kawata
- Founded
- February 2003
- Principal business
- Quality control of furniture and fashion accessories / Production control of furniture and fashion accessories
- Line of business
- Furniture / Fashion accessories / Stationery / Consumables etc.
- Adress
- 13C, MingXuan Ju, Jin Yu Ming Yuan, No.9
Chai Hong Road, Dongguan City,Guangdong, China
Cambodia office
- Company name
- Ca et la International Co.，Ltd
- Representative
- Zhishan Chen
- Founded
- Mayl 2014
- Principal business
- Umbrella production control / Quality control / Delivery date management
- Line of business
- Umbrella / Plastic umbrella
- Adress
- MANHATTAN SPECIAL ECONOMIC ZONE
SANGKAT BAVET, BAVET CITY,
SVAY RIENG PROVINCE,CAMBODIA
Affiliate Organizations & Projects
